Kids love junk food. It’s engineered to be addictive and cleverly marketed to draw kids in. Unfortunately bad eating habits learned early tend to stick around later in life, leading to unhealthy diets and lifestyles.

My Fruity Faces was created in 2010 by a couple of dads who were struggling to get their kids to eat healthy snacks and develop healthier eating habits.

They examined the ways that the big processed food companies make their products so appealing to kids, and reasoned if cartoons sell more cookies, chips and ice cream, maybe the same approach would work for fruits and veggies. Their solution is My Fruity Faces, a line of edible stickers that you can put on healthy foods to make them more fun and engaging for kids.

My Fruity Faces are made in the USA with all-natural ingredients. They’re kosher, vegan, gluten-free, allergen-free, and have zero calories. They dissolve instantly when placed in the mouth and have a light natural fruit flavor, which is mostly covered up by the flavor of the food they are affixed to. The goal is to get kids to develop a taste for natural, healthy foods so eventually they don’t need the stickers to be enticed by fresh fruits and vegetables.

My Fruity Faces come in a variety of fun designs including whole faces and face parts to liven up any snack. They also offer stickers with images of SpongeBob SquarePants, Dora the Explorer and other familiar characters from popular TV shows.

 

Shark Tank Air Date: 4/29/16 – Season 7 – Episode 26