Lois Crouse

Wicked Good Cupcakes – Cake in a Jar

Tracey Noonan’s youngest child, Danielle, was “launching,” moving out of the family home, and Tracey wanted to make sure they continued to do things together. When she saw cake-decorating classes offered, she thought, “Perfect!” More perfect than she ever dreamed. They loved decorating cakes and were exceptionally good at...

Simple Sugars – Skin Care Products

Lani Lazzari was only 11 years old when she developed Simple Sugars, handmade all-natural skincare products especially formulated for sensitive skin. The body, facial and foot scrubs cleanse, exfoliate and moisturize in one easy step. Lani’s mother decided that year that Lani and her brothers would make gifts to...

Drop Stop – Car Seat Gap Filler

Marc Newburger and Jeffrey Simon were scraping by in Hollywood, filmmakers waiting for their big break. Marc was crashing on Jeffrey’s couch; Jeffrey was still driving his mother’s hand-me-down car. They supported themselves by working as nutrition counselors, and Jeffrey made extra money playing poker in Las Vegas. Then...

JesKa Shoe Co.

Jessica Haynes invented “modular” shoes. An interlocking, magnetic mechanism enables the wearer to change from a high heel to a wedge to a flat in seconds. Women can always have shoes that match their outfits without needing multiple pairs of shoes. They are a great space saver for traveling....

Hip Chixs Jeans

Megan Jackson Carreker and Aimee Miller, sorority sisters when at Baylor University, designed Hip Chixs Jeans to create a slimming effect and do away with “muffin tops” and “whale tails.” The lightweight, “buttery soft” jeans are cut to accentuate a woman’s natural curves with an angled pocket on the...

Smart Wheel Steering Wheel Cover

Smart is a acronym for “Safe Motorist Alert for Restricting Texting.” Six teens and preteens named themselves the “Inventioneers” for a Lego tournament and kept it when they invented the intelligent steering wheel cover that warns drivers when their hands come off the wheel. The cover snaps onto any...

Pretty Padded Room

When Bea Arthur was a child, she came to the US from Ghana with her parents. After earning her degree as a psychotherapist, Bea saw the internet as a means of providing clients with therapeutic services at home at a fraction of the cost and in a less intimidating...

How Do You Roll? Sushi Restaurant

Yuen and Peter Yung, from Austin, Texas, grew up working in their parents’ restaurant. Yuen went on to earn a degree in finance from the University of Texas, and Peter became an executive chef. While Yuen was working in the corporate world, he realized that it was not possible...

My Cold Snap Drink Cooler Cup

Golfing buddies, Carlos Ortiz and Scott Duff, were tired of their beer warming up too quickly after a round of golf in the Texas heat. They searched for a hand-held cooler for individual drinks, found none, so set out to make one themselves. Scott demonstrated: He filled the cooler...

Arkeg Arcade Game & Beer Tap

Arkeg was part arcade game machine, part beer tap. Brant Myers and Dan Grimm, long-time friends, were playing video games and drinking beer one night and thought: Why not combine their two favorite pastimes into one cabinet? And since they had both manufacturing and electrical knowledge, they were able...

The Living Christmas Company

When Scott Martin (aka “Scottie Claus”) was a teenager, he worked delivering Christmas trees for a local nursery, and he loved it. He caroled while he delivered, and he felt as though his delivery signaled the start of the holidays for the happy families. The only problem was how...

The Coop Party Venue

Juliet Boydstun and Lucinda Kent came up with the idea for The Coop after one too many days spent in what they called a “party prison,” the venues made for children’s parties without any thought to the adults that have to hang out and wait for their children. The...

Fat Ass Fudge

Donna McCue brought Fat Ass Fudge to the Shark Tank—her grandmother’s recipe for gluten-free fudge made with organic goat’s milk and butter for the lactose intolerant. Her fudge was very popular (regardless of dietary requirements) around Long Island. She sold it to local restaurants, at farmers markets, and from...

TieTry Neck Tie Subscription

Attorneys David Powers and Scott Tindle billed their business as “The Netflix for Ties.” TieTry was a neck tie mail-order rental service. Customers signed up for a monthly subscription, selected a tie based on style, pattern and width, and received their requested item in the mail a few days...

Corks Away Wine Cruise

Nathan Buffet and Shane Cianciolo started the Corks Away Wine Adventures more or less as a lark. They would take six customers on a luxurious sail boat ride along the California coastline, serving wine and appetizers. They were tremendously successful and expanded into beer, mimosas and couples cruises. They...

Revestor Real Estate Search Engine

Bill Lyons founded and operated a $20 million financial services business that specialized in mortgages and life insurance. And then the housing bubble of 2008 burst and Bill lost millions. He then created a real estate search engine, Revestor, for home buyers, investors and real estate professionals to search...

PC Classes Online

David Cox, as manager of an Apple store, had taught very popular computer classes. He noticed that his students tended to be 55 years and older. So David devised curricula for classes that people could take at home. His plan was to bundle the classes with hardware sold in...

No Fly Cone

Bruce Gaither retired as a professional poker player once he became a full-time dad. Due to his lifelong love of horses, he turned to training horses and giving riding lessons. His office was in the barn, which meant his office was filled with flies. He decided he could build...

The Shemie

Sheldon Wilder, creator of the Shemie, has been wildly successful—as a real estate agent. The Shemie was a modern version of a woman’s slip. Shelton Wilder had worked for years as a buyer and personal stylist for Nordstrom’s and saw that women of all sizes needed comfortable, sophisticated, sexy...

Scrub Daddy Magic Scouring Pads

Aaron Krause’s parents, both doctors, were concerned about what Aaron was going to do after college. All they knew was that he wasn’t headed to medical school. When they found out that his fervent desire was to own and operate a car-washing business, they were puzzled and still concerned....

Wired Waffles

Roger Sullivan had been through a few different businesses when he came up with the idea of combining an energy drink with waffles. The result was Wired Waffles, Belgium waffles made with caffeine, 200mg per serving. He had gone through several iterations until coming up with waffles that were...

Rock Bands Wristbands

Lee Dahlberg, a fashion model, pitched his Rock Bands on Shark Tank. That would be unisex leather bands (python, crocodile, snake, calf hides) embellished with exotic stones that Dahlberg claimed contain healing powers. The bands were attractive and well made. Robin Leach, who the sharks seemed to know personally...

CATE App Call and Text Eraser

CATE stands for “Call and Text Eraser.” The app hides calls and texts on a smart phone that the user does not want anyone (or someone in particular) to see. You can input the names and numbers that you want diverted to a hidden place on the phone. If...