Genius Juice Coconut Smoothies

Alex Bayer saw illness all day long—in the form of the insurance claims that crossed his desk day after day. He was appalled by what he saw as a general decline in the health of Americans and decided that he did not want to be a part of it. He became a “health nut” (his term) and began blending and stocking up on smoothies to silence the “call” of fast food drive-thrus and way too convenient convenience stores. He and his health-conscious friends shared smoothie recipes, and one day Alex had his first organic coconut smoothie. Only two ingredients, coconut water and coconut meat—so good that he exclaimed, “This is genius!”

Alex founded Genius Juice to bring the most healthy, most delicious smoothies to market with zero-waste.


Genius Juice smoothies are USDA Organic, non-GMO, gluten-free and soy-free. They are vegan certified and have more potassium and fiber than the leading coconut water drink. Coconut meat is a great source of healthy fats and medium-chain triglycerides that break down rapidly to provide almost instant energy. There are no added sugars or preservatives.

Genius Juice Coconut Smoothies Shark Tank 3


Genius Juice is the world’s first whole coconut smoothie that combines organic coconut water and organic coconut meat. When blended, those two ingredients result in a more delicious, richer, creamier, thicker low-calorie beverage.

Not any coconut would do for Alex. He experimented with many types of coconuts and found the Young Thai Coconut with its sweet, unique taste in Ratchaburi in Western Thailand. The rich soil in the tropical climate produces the best tasting coconuts. Once the coconuts are harvested, they are sent to a manufacturing facility two miles away. The coconuts go from tree to bottle in five or six hours, and that freshness is evident in every sip.

Genius Juice offers three flavors, any one of which will transport you to whatever balmy, tropical island you care to fantasize about:

  • Whole Coconut the Original with only coconut water and coconut meat.
  • Whole Coconut Mocha with organic cocoa powder, coffee extract, vanilla extract, and Himalayan pink salt.
  • Whole Coconut Tumeric lightly spiced with organic turmeric root, ginger, cinnamon and vanilla extract.

Genius Juice Coconut Smoothies Shark Tank 2

Zero Waste

Each smoothie contains an entire coconut, so that takes care of the water and meat. The husks are then donated to processing centers and converted to alternative/renewable energy to power local cities in Thailand. They are also converted into activated coconut charcoal that is used in detoxification products.

Genius Juice is shipped in boxes that are partially made from recycled materials and are recyclable. A green foam liner is made from corn starch. Put it in the sink, run water on it, and, pouf!, it’s gone. Repurpose the ice packs to keep, for instance, your lunch cold or to soothe your aching, inflamed muscles.

Genius Juice won BevNET’s “Best Smoothie or Meal Replacement Beverage,” and is sold in upscale supermarkets such as Whole Foods and Blair Farms.

Alex cares about health beyond his smoothie business. He started “Karaoke for a Cure,” a community project to raise money for children’s hospitals and, as Director and Fundraising Manager, grew it into a 501(c)(3) organization. He continues to be involved by overseeing events and galas.

geniusjuice.comBuy on Amazon

Shark Tank Air Date: 01/19/19 – Season 11 – Episode 12


Genius Juice Coconut Smoothies Shark Tank 4


Season 11 Episode 21

Personalized Skincare

PROVEN formulates customized skincare products based on your skin genome profile, including 47 factors about you, your environment, lifestyle and skin concerns. The power behind PROVEN is our award-winning Skin Genome Project™ database, which uses the wisdom of 4,000 scientific papers and 20 Million consumer reviews to understand what works for you.


PROVEN: Personalized Skincare System

PROVEN formulates custom skincare products based on your skin genome profile.


Copper Cow Coffee: Vietnamese Pour Over Coffee

The pour over method of brewing coffee is an intricate process that extracts a more vibrant flavor from the grounds. When that process is...

Dino Don Animatronic Dinosaurs

Don Lessem earned a BA in Art History from Brandeis University and then a Masters in Animal Behavior at UMass Boston. He began his...

Super Potty Trainer

Judy Abrahams was not making any progress toilet training her young daughter, Hayat. The problem was that Hayat was terrified of the toilet. Maybe...

Lit Handlers Koozies

Destiny Robison Padgett’s Lit Handlers come in a variety of sizes, colors and designs, as well as shapes that will fit your favorite beverage...

Float ‘N’ Grill

After pursuing studies in diesel technology and mechanical engineering, Mike Bashawaty became the owner and operator of his own diesel shop. His friend, Jeremy...

Fling Golf

FlingGolf is a sport that combines golf and lacrosse. It’s played on a regular golf course with a FlingStick thrower, a lacrosse stick reimagined...