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Mirai Soaps and Body Care

Koko Hayashi never forgot the day her friend asked why her grandmother smelled strange. Koko was a child at...

Cricket’s Candy Creations

Leila “Cricket” Azima never planned to open a candy studio. She spent decades teaching kids to cook and think...

Morrison Outdoors Sleeping Bags

Tavis Malcolm grew up backpacking and camping, and he always knew he’d share that experience with his own kids....

ESAI AI College Admission Advisor

Julia Dixon worked as an independent college counselor before she built an AI company. She had studied at the...

Rocco Smart Fridge

Sam Naparstek stayed in dozens of rental apartments during his time leading product development at Away, the luggage company....

Fanion Onion Cutting Fan

Glenn Smith had cooked with onions for years, but no matter how often he chopped them, he could never...

Jaju Pierogi

Sisters Casey and Vanessa White grew up in western Massachusetts surrounded by the smells and taste of their family’s...

Permaplug Charger Lock

Zak Jones lived in a household where phone chargers always seemed to disappear. He was raising kids, juggling daily...

Essence Aromatherapy Ring

The story of Essence began on an airplane. Michael DeLeeuw, a financial services professional who traveled frequently for work,...

Mad Mutz Mozzarella Sticks

Mad Mutz Mozzarella Laboratory is an Atlantic City-based company specializing in gourmet mozzarella sticks. It was co-founded in 2024...

Go Nutz Razor

Landon McKinnis started Private Grooming, LLC in 2019 as a vehicle to create a better body-grooming device. A self-described...

Frame Your Feline

Frame Your Feline was conceived by Kristina Hughes and Brian Vermeire as a creative solution to a common pet...

Sock Candy Women’s Socks

Mary Yashan Gui didn’t start her career in fashion. She immigrated from China to the United States at age...

Ruff Liners Dog Car Seat Covers

Ruff Liners is a small company that makes heavy-duty dog seat covers for cars and trucks. Founded in 2021...

Jane Foodie Frozen Foods

Jane Foodie was born out of founder Jane E. Carroll’s remarkable journey of reinvention. Carroll began her career far...

Airtulip Air Purifying Headboard

AirTulip is a New York-based startup that develops cleanroom-grade air purification systems to create “bubbles” of contaminant-free air in...

Paper Tacos Greeting Cards

Paper Tacos is a greeting card business founded by Jesús Ruvalcaba. The company focuses on creating culturally specific cards...

Future Circus Mixed Reality

Future Circus is a mixed reality entertainment venture co-founded by Brent Bushnell and Aiden Wolf. The company develops immersive...

Cowpots Biodegradable Pots

CowPots is a biodegradable pot manufacturer based on a third-generation dairy farm in northwest Connecticut. The business was founded...

History By Mail Historical Documents

History By Mail is a subscription-based service that sends replicas of historical documents through the mail each month. The...

BAM Plant-based Milk

BAM (Because Agriculture Matters) is a mission-driven food startup offering America’s first plant-based milk made from buckwheat. The company...

Blackdot Automatic Tattooing Device

Blackdot is an Austin-based startup that is blending technology with body art to transform how tattoos are designed and...

Firefly Workout Recovery Device

Firefly Recovery is a Los Angeles-based company that provides a wearable athletic recovery device designed to enhance muscle recovery...

Duzter Cut Resistant Hockey Apparel

Duzter is a Maryland-based hockey protective gear company founded by a father-and-son duo, Martin Negron Jr. and Martin Negron...

Hella Awkward by Awkward Games

Awkward Games was born during the height of the COVID-19 lockdown in New York City. In mid-2020, Brittane Rowe...

Dig World Construction Equipment for Kids

Dig World is the first construction equipment-themed adventure park in Texas, offering children and adults the chance to operate...

Riverbend Resources Poultry Care

From Homesteader to Inventor A few years ago, Erik Diedrichsen and his family moved from city life in Boston to...

Domedock Hat Rack

The story of DomeDock began in 2019 in Lubbock, Texas. John Giles was an avid hat collector struggling with...

Kiid Coffee for Kids

Kiid Coffee, founded by David Sanborn and his son Ethan, offers a beverage designed for children that provides essential...

Happy Birdwatcher Birdseed

Happy Birdwatcher is a company that provides high-quality, customized birdseed blends designed to attract specific bird species based on...

Remento Memories Keepsake Book

Remento is a service designed to help individuals and families preserve personal stories in a structured and accessible format....

GoodLove Foods Gluten-free Baked Goods

GoodLove Foods specializes in gluten-free, frozen, ready-to-bake products designed for those with celiac disease and others seeking gluten-free options....

Lectic Electric Skateboard & Scooter Kits

Lectec was founded by Jared Ebersole and Luke St. Amand. Jared, now the CEO of Lectec, started his entrepreneurial...

Bumpeez Bumper Cars

Bumpeez is a toy company that designs and manufactures inflatable character bumper cars for young children. Founded in 2022...

FlaminGO Phone Charger

Smith Baggett founded FlaminGO Charger in 2018. As a fourth-generation cattle rancher and auctioneer, Baggett pursued his entrepreneurial interests...

Joyebells Pies

Joyebells is a family-owned pie company founded by Joye B. Moore in 2019. The company specializes in sweet potato,...

Tabeeze Baby Onsies

When architect Carrie Shaltz Haslup watched her brother and sister struggle to undress their baby daughter for skin-to-skin feeding...

CharCharms Water Bottle Accessories

Charlotte Trecartin came up with the idea for CharCharms while studying business at the University of Illinois Urbana-Champaign. At...

Nameberry Baby Names

When writers Pamela Redmond and Linda Rosenkrantz published their first baby name book "Beyond Jennifer & Jason" in 1988,...

Rinseroo Shower and Sink Hose

A crowded beach house with fifteen family members and four dogs led Lisa Lane to develop a solution that...

ToughCutie Socks

ToughCutie is an outdoor sock brand founded by Brittany Coleman, created to address gaps in outdoor gear for women....

Onewith Swimsuits

Hayley Segar was tired of uncomfortable swimsuits. Working as a content creator in the bridal fashion industry, she had...

Legit Kits Quilt Kits

In the craft of quilting, where complexity often intimidates newcomers, Legit Kits offers a unique approach to mastering fabric...

Petite Keep Keepsake Trunks

Lindsay Mullenger founded Petite Keep in January 2020, driven by a personal challenge in preserving family memories. As a...

TripleLite 180° Flashlight

In 2012, a near-accident on outdoor stairs led Ron Pritchett to develop an innovative solution to a common problem...

Hiccup Reusable Cups for Runners

A cross-country flight and marathon in December 2019 led Coast Guard veteran Kristina Smithe to identify a specific environmental...

PhoLicious Rice Noodle Soup

When the COVID-19 pandemic closed restaurants in 2020, former emergency room nurse Anh Trousdale and her husband Joseph found...

BroGlo Tanning Spray

In March 2021, three friends - Tom Phillips, Jaron Nalewak, and Joe McDevitt - launched BroGlo, a self-tanning company...

Wildcoat Animal Winter Coats

Wildcoat, a company based in Boulder, Colorado, was founded by Carlo DiMeo in 2020. The idea for the business...

Coordinates Matching Pajamas

Aaron Ross and Sanya Richards-Ross, both accomplished athletes, have transitioned from their storied sports careers into entrepreneurship with the...

Gnome Advent Calendar

Jenna Hess founded Gnome Advent Calendar with the goal of creating handcrafted products that bring joy to seasonal celebrations....

Snow Scholars Student Snow Removal

Snow Scholars is a residential snow removal service that operates on six college campuses across the Midwest. The company...

Pepper Pong Portable Tabletop Game

Tom Filippini's journey from struggling with alcohol addiction to creating an innovative tabletop game illustrates how personal challenges can...

FOAM Coolers

The story of FOAM Coolers is one of problem-solving and practical innovation, born from the personal experiences of its...

Taverns to Go Outdoor Bars

When the COVID-19 pandemic shuttered bars and restaurants across the United States, two Irish expats in New York City...

Kaan’s Designs Family Matching Clothing

KAAN Designs is a family lifestyle brand founded by Ashley and Kenny Green from Fort Wayne, Indiana. What began...

Chalkless Grip Enhancer

Chalkless, a innovative grip-enhancing product, was created by chemical and coatings experts Greg Pope and James Pidhurney. The duo...

Y’all Sweet Tea

Y'all Sweet Tea was founded by Darien Craig, whose passion for the quintessential Southern drink motivated him to turn...

Chompsaw Cardboard Cutting Tool

Founded in 2022 by Kausi Raman and Max Liechty, ChompShop aims to inspire the next generation of inventors, thinkers,...

Creator Camp Summer Camps

Creator Camp is an edutech company dedicated to empowering children aged 6-13 with hands-on creative-tech skills. Founded by Kai...

1920 Convertible Jackets

Founded in 2018 by Ashley Sankar, a former U.S. Army Logistics Officer, 1920 is a clothing company focused on...

Moonies Swimsuits

What started as a comical, improvised swimsuit for a weekend lake competition has blossomed into a thriving men's swimwear...

Terrashroom Mushroom Grow Chamber

Founded by product inventor Jared Steele, Terrashroom is an innovative, app-controlled grow chamber designed to make mushroom cultivation accessible...

Fysh Foods Plant Based Fish

Fysh Foods was founded by Zoya Biglary and Chef Paul Barbosa Jr. to provide a sustainable, cruelty-free substitute for...

Sugardoh Hair Removal

Founded in September 2020 by Aliyah Marandiz in Austin, Texas, Sugardoh offers an eco-conscious approach to at-home hair removal....

Kobee’s Lip Balm

In his freshman year dorm room at Loyola University Chicago, Kobe Harris began developing what would become Kobee's, a...

Doatnut Gluten-Free Doughnuts

In 2021, Kimberly Aguirre and her husband launched Doatnut (pronounced doh-OAT-nut) in Oceanside, California, creating a unique approach to...

Yardsale Magnetic Ski Poles

When Kelly McGee and Cristina Ashbaugh founded Yardsale in April 2023 in San Francisco, they identified two persistent challenges...

Topsail Steamer Seafood Buckets

Founded in 2017 on North Carolina's Topsail Island, Topsail Steamer has simplified the messy process of seafood boils. The...

RigStrips Gear Holders

Born from a real-world problem at Keystone Ski Resort, RigStrips emerged as a practical solution for outdoor enthusiasts looking...

Life Raft Treats Ice Cream

In the heart of Charleston, South Carolina, Life Raft Treats has carved out a unique niche in the dessert...

BucketGolf Backyard Golf

What started as a thoughtful homemade gift has evolved into a successful outdoor gaming company. BucketGolf, owned by Elevate...
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