The elephant in the room is a common phrase that refers to an obvious issue that is being ignored and needs discussion. No one likes the “we have to talk” conversations, but they are sometimes necessary. The hardest part can be figuring out how to start the conversation or bring up the need for it in the first place. Elephant Chat reminds you to talk about what is important, gives you an easy way to bring up topics, and creates positive rules around having conversations. The creators of Elephant Chat went into the Shark Tank asking for $50k for a 20% share of the company, but failed to secure an investment. They are no longer pursuing this business and have divorced since the Shark Tank episode aired.