Salad Sling Drying Towel

Many inventions are born of frustration. There are the people who will take the frustration for granted, and there are the people who will decide to do something about it. Jill Visit is the latter. Jill loves making salads for her family, but was annoyed by needing to get the cumbersome salad spinner down from the top shelf and then take it apart to wash it afterward—by hand, because it’s too big for the dishwasher. It would be more trouble than it’s worth, except for the wet greens that repel oil-based dressings, the pool of diluted dressing in the bottom of the bowl, and the salads that wilt too quickly.

Salad Sling Drying Towel Shark Tank 3

One day, as Jill was about to get out the spinner, she saw a clean dish towel and decided to experiment. She packed her greens into the towel, gathered up the corners, and flung it around in a circle. The centrifugal force pulled the moisture away from the leaves and into the fabric. The greens came out nice and dry; she and the kitchen were splattered with the excess water. But it was a start. She just needed to work on her idea more. And work on it she did—for more than two years and countless prototypes. She needed to find the exactly right materials, the exactly right size and shape. Once she had perfected the design and the packaging, she started her company, Mirloco, to produce and market the Salad Sling.

  • The patented design saves cabinet space and is lightweight, less awkward to handle, easier to wash and less expensive than your everyday salad spinner.
  • Jill upgraded the towel material to a super-absorbent microfiber of polyester and nylon to pull the moisture from the greens and an inner waterproof polyester liner to keep the moisture contained as you sling. A laminate of polyurethane makes up the third layer. The materials are BPA free and meet all FDA and California Prop 65 safety standards.
  • The 30″ x 30″ size is large enough to dry a bunch of greens, a head of lettuce, a bag or clamshell of salad, as well as herbs, vegetables and fruits.
  • Folded up, the sling is 4” x 4” x 11” for easy storage.
  • Even if you get carried away slinging, you can’t damage the greens that are safely cradled in the sling.
  • Let the kids sling and they’ll have more fun eating salads.

The Salad Sling was selected by WBUR, a public radio station owned by Boston University, as one of their “Eco-Friendly, Affordable Gadgets for a Greener Kitchen.”

Salad Sling Drying Towel Shark Tank 2

How to Use the Salad Sling

  • Lay the sling out flat.
  • Rinse the greens and shake off excess moisture.
  • Place the wet greens in the center of the sling.
  • Gather up the four handles in one hand to make a pouch.
  • Swing in a wide circle (pretend it’s a lariat) for 5 to 10 seconds.
  • Open the pouch, lay it out flat, pat dry to remove any remaining droplets.
  • Have another batch to do? Just flip the sling over and repeat; the reverse side will be completely dry.
  • When you are finished, hang the sling from the fabric loop to air dry or toss it into the washer with like colors (but without bleach or fabric softener) and dry on low.

Salad Sling Drying Towel Shark Tank 4

Jill Visit, Salad Sling Inventor

Jill has been tapping into her creative talents since she graduated from the University of Texas at Austin with a B.S. in advertising, including being a part of the Texas Creative Sequence, a program for the best and the brightest aspiring creatives. She was Global Creative Director for Whole Foods and essential to establishing their brand, one of the most recognizable in the country. She also was part of the team that built Energy Star, Gillette and Duracell brands. Today, she is Head of Creative at WorldStrides, the nation’s largest travel organization, having helped 400,000 students travel to 100 different countries.

Jill is surrounded by creativity at home also. Her husband Chris is a graphic designer and lecturer in the School of Art and Design at Texas State University. Their two young daughters, for now, are working mostly in glitter and hearts.

Salad Sling in the Shark Tank

Jill Visit, the founder of Salad Sling, appeared on Season 12, Episode 21 of Shark Tank. She pitched her product, asking for $100,000 in exchange for 20% equity in her company. The Salad Sling, an alternative to a salad spinner, had a landed cost of $7.58 and a retail price of $19.9. Since its launch in February 2019, Visit had sold 2,200 units in the previous year and 200 units in the current year, totaling $49,000 in sales. She had invested $60,000 in the business. Despite her presentation and the product demo, no Shark decided to invest, and she left without securing a deal​​​​​​.

Founder Jill Visit
Product Salad Sling
Shark Tank Appearance Season 12, Episode 21
Ask $100,000 for 20% equity
Deal No Deal

Salad Sling After Shark Tank

After appearing on Shark Tank, Salad Sling continued its business operations despite not securing a deal on the show. Jill expressed her gratitude on Instagram for the viewer support and interest in Salad Sling, noting that the company was working hard to fulfill orders​​. The company introduced a new product, the Salad Sling Mini, catering to smaller batches of greens and fresh herbs. This addition complemented the original Salad Sling product​​.

Sales figures post-Shark Tank are not publicly available, but it’s common for businesses to experience a boost in sales and exposure following their appearance on the show. Salad Sling maintains a presence on Amazon, where it has received positive reviews, with up to 50% of customers giving it a 5-star rating. This indicates that the product has been well-received by consumers looking for a more efficient way to prepare salads​​​​.

Jill Visit continues to run Salad Sling while also serving as the executive creative director for Neutral, a company in the advertising realm. The Salad Sling and Salad Sling Mini are available for purchase on their website and Amazon, with the original retailing for $19.99 and the mini version for $14.99. The company offers a 25% discount when both products are purchased together. As of the latest updates, Salad Sling’s social media presence has been active, although there haven’t been posts later than 2022​​.

Salad Sling remains in business as of December 2022 and continues to serve its customers. The company’s future growth and success in the kitchen gadget industry will depend on its ability to maintain and expand its customer base and tap into the demand for convenient kitchen tools​​.

saladsling.com

Shark Tank Air Date: 4/16/2021 – Season 12 – Episode 21

 

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