Cam MacKugler was a gardening guru long before he launched Seedsheet in 2015. As a LEED Project Manager, MacKugler helped ensure his architecture firm built sustainable elements for its projects. It was while “farm-sitting” for a co-worker that he came up with the idea for a simple, seed-packed sheet that would easily lay on any soil surface. Just lie it flat, water it, and watch it grow.
In the early days, Seedsheet was designed to be a larger, custom-sized sheet packed with seed pods that would lay on the dirt in a large outdoor planter or garden. Today, the idea is much more mainstream—tiny, adorable Seedsheets lay in a custom windowsill planter that’s designed just for this purpose. Place the planter on the porch, the veranda, the bay window … Seedsheets can pretty much grow anywhere.
These foolproof sheets make it easy to grow herbs, salads, taco toppings, hot peppers, and cocktail garnishes no matter what color your thumb is. Each sheet contains pods filled with the seeds of your preference. All you have to do is water, and watch them grow. You can even design your own windowsill garden, by choosing a variety of seed pods to place in your custom sheet. With MacKugler’s unique background in sustainable architecture, it seems he is in the perfect place to fill this hole in the market—bridging the gap between those who want fresh, organic food and those who have the time to actually dedicate to a full garden.
Seedsheet first launched as part of a Kickstarter campaign in which the sheets were huge, and able to be customized for your personal garden planter. In 2014, over 200 backers pledged roughly $30,000 to help fund the launch of the product. It looks a little different than it did in those days, but the product has reached an even broader market because of it, adding everyday people who are interested in healthy, homegrown greens into the fold.
It’s not just customers who are taking notice, either. PBS has featured the brand on their InnoVaTe tech series that focused on new technology in the state of Vermont. It was also featured on PBS NewsHour and at the Next Conference and Exposition. Fortune magazine, Fast Company, Vice and The Boston Globe have been among the media outlets to cover the innovative sheet-shaped seed pods. From their humble start on a Vermont farm, the brand has expanded to a national business that continues to grow. In fact, in late 2015, Home Depot brought pre-sized Seedsheets built for raised gardens to their online store. You can still find a number of sheet varieties built for various size gardens for sale on their site.
Seedsheet is designed so that anyone can be a gardener. With a little bit of practice and determination, any gardener can become a master gardener, too. This is the philosophy that runs the brand. Each Seedsheet sold is proof of that. Bring home a garden of just-for-you greens that you already love for way less work with this unique farm-to-porch brand that delivers ultimate freshness.