Lois Crouse

Myself Belts: Easy to Fasten Belts

Hear the pride and glee in a child’s voice when he proclaims, “I did it myself!” He is taking one more step toward independence. He recognizes the “accomplishment.” It may have been he gave the dog a bath (in the living room) or he painted his face with Magic...

Pan’s Mushroom Jerky

Michael Pan has a rich multicultural background. His mother was born in Peru, his father in Malaysia. They met and married in a small town in Mississippi, which is where Michael was born and raised. When he was a child, he went with his father to Malaysia to meet...

K9 Mask: Air Filter Mask for Dogs

When Kirby Holmes was a boy, he spent part of his summers at his grandparents’ home in California. He’d see wildfires in the hills nearby and clouds of smoke darkening the sky. Later, he learned how very detrimental the gas and particles contained in that smoke are to people’s...

Moment: Drink Your Meditation

Aisha Chottani and Faheem Kajee had high-powered positions as management consultants. There were too many days when they were frazzled from meetings, deadlines, and interruptions. Even though they were long-time advocates and practitioners of meditation, they couldn’t stop in the middle of the day to meditate and regain that...

Foam Party Hats

Grace Rojas was living in Venezuela when she planned the Hora Loca for her daughter’s wedding. She wanted to do something that would surprise and thrill the bride and groom and their guests. Not an easy thing to do since the Hora Loca is, by definition, crazy. Had every...

Bee d’Vine Honey Wine

Just do not call it “mead.” Ayele Solomon is quite specific: he makes honey wine, just like the “t’ej” he drank as a boy in his native Ethiopia—as Ethiopians had done for more than 2,000 years. Yes, they are both made with honey, but the mead contains various fruits,...

Mighty Carver Turkey Chainsaw

A chainsaw. A cabin in the woods. A forlorn family silently gathered around a dining table. A missing grandfather. Do we cue the screeching violins? No. This is not a horror story. It is 
“The Invention of the Mighty Carver.” Nothing scary about that. Kim and Lance Burney and...

Chicken Salt All-Purpose Seasoning

The first thing you need to know is how Chicken Salt got its name. ‘Cause “Vegan” and “Chicken” do not belong on the same label. Chicken salt is a seasoning invented in Adelaide, South Australia, in the 1970s to flavor rotisserie chickens and give them that appetizing golden-brown color...

Animated Lure Motorized Fishing Lure

Fishing is one of the most popular outdoor activities in the U.S. and in many other countries around the world. And why wouldn’t it be? What better way to “get away from it all,” whether you are communing with nature or bonding with your family (especially your children) or...

Chirp Exercise Wheel For Back Pain

Tate Stock was working on his degree in economics at Brigham Young University when he founded his company, Chirp (formerly Plexus). He was visiting his aunt when he noticed her yoga wheel. He was fascinated and began thinking of ways he could improve it. He spent $400 on materials,...

Sleep Pod Blanket by Hug Sleep

Matt Mundt has always had trouble sleeping—as far back as he can remember. After college and out in the work world, sleep became even more elusive as the stressors increased. He’s not alone. The Sleep Foundation’s studies show that 30% (as a conservative estimate) of the US population have...

GoOats Oatmeal Bites

Nahum Jeannot was head chef preparing for a hotel’s grand opening celebration. Everything had to be perfect. What could he add to the breakfast buffet to make it memorable? He thought back to his mother’s oatmeal—his very favorite way to start off the morning. But bowls of oatmeal could...

BootayBag Women’s Underwear Subscription

There has to be a better way! Like so many entrepreneurs before her, that’s what Elly Gheno thought as she rummaged through the bins of bargain undies hunting for that most elusive of finds: underpants in her size and style that were not irregulars and not bearing grinning images...

Rumpl Indoor & Outdoor Blankets

So there they were—Wylie Robinson and his buddy. Up in the mountains with a broken-down van, miles away from civilization, without phone cell service, in freezing temperatures. Someone would happen by and rescue them, sooner or later. In the meantime, they wrapped themselves up in their sleeping bags to...

GarmaGuard Garment & Fabric Cleanser

You resolved not to bring work home with you, and you have succeeded. No papers to go over or books to study, no phone messages or emails to answer. So, you would be surprised to know you are still bringing way too much home from your day in the...

Yellow Leaf Hammocks

When Joe Demin took some time off to backpack through Thailand, he expected an adventure. He did not expect that the trip would change his life and certainly never dreamed that he could change the lives of many others. It was on one of Thailand's 1400 islands...

Dreamland Baby Weighted Blanket

Tara Williams and her husband Rob needed sleep. So did Luke. At six months old, Luke still was not sleeping through the night. It made for grumpy parents and grumpy baby. Luke was their fourth child, and they had never had to deal with this before. One night, while...

RollinGreens Plant Based Wings and Tots

Ryan Cunningham and his wife Lindsey decided to start a food truck business. Ryan, Executive Chef, had worked as a personal chef (known as Chef Ko) for 10 years after attending his mother's plant-based culinary school and later training at a West Coast restaurant. Lindsey, CEO, had experience as...

Salted Restaurant Delivery

Jeff Appelbaum is the founder and CEO of the Salted Restaurant Group. Restaurant groups are nothing new. There is Darden Restaurants that owns Olive Garden, Longhorn Steakhouse, and Bahama Breeze Island Grille. Bloomin' Brands owns Outback Steakhouse, Bonefish Grill, and Carraba's Italian Grill. Salted is not like those groups....

Rescue Ready Window Escape Ladder

Eric Hartsfield and Brett Russell know all about house fires. Eric has been a firefighter with the Norfolk (VA) Fire Rescue for 10 years. His buddy Brett has been a firefighter/paramedic for 13 years. The two specialize in technical rescues, including confined-space rescues, rope rescue, and structural collapse rescue. They...

Slate Chocolate Milk

Josh Belinsky and Manny Lubin are giving chocolate milk a clean slate. They both have loved chocolate milk since childhood, but there’s the lactose, sugar and short shelf life to deal with, as well as the containers depicting little kids or cartoon cows or bunnies. The 20-somethings and 30-somethings...

Lord von Schmitt Crochet Clothing

When Schuyler Ellers first heard the words, “Those are the most hideous pants I've ever seen,” he knew he was on the right track, creating high fashion from vintage crochet Afghans. Schuyler always loved art, color, theater and the bizarre. While at Columbia University, he discovered costume design. After...

The DadWare Bondaroo

Nick Baker and his wife Dawn thought they were well prepared for the birth of their daughter Eva. They went to all of the classes, read all of the books. They knew how important it was for Eva’s first experience in this world to be skin-to-skin bonding (aka “kangaroo...

PROVEN Skincare

Artificial Intelligence (AI) is revolutionizing the beauty industry, and PROVEN Skincare is in the vanguard. AI is the ability of a computer to assess a colossal amount of information, draw rational conclusions and select relevant details faster than is humanly possible. It is Netflix recommending movies based on everything...